For the Houston Opening Email Campaign, I was tasked with developing 3 separate emails. These emails were intended for 3 different reasons: letting guests know when we are opening, allowing guests to buy tickets, and announcing we are officially open.
Each of these illustrations dives into a different anchor space of the Meow Wolf Houston Exhibit (The Radio Station, Cowboix Hevvven, and The Ruins). I created the emails themselves in photoshop and broke apart assets to send to our digital team to plug into our email program. These emails were sent out to over 650k people.