Prime Materia is an immersive bar built within Meow Wolf Grapevine. This cyber-punk esque bar blends themes of technology and alchemy, from elixir creation to bubbling gauntlets. This was a branding project in collaborating with Nicole Guerra, and we collaborated with the exhibition tech team and lead artist, Tommy Schatz-Thompson, to bring it to life.
I had the pleasure of designing the logo and overall branding alongside Nicole Guerra. Outside of that, I got the chance to work on the Prime Materia Cup, the digital menu screen, as well as 2 themed beer cans!